Sell online to Quetta, Pakistan, or worldwide. Custom storefronts, payment gateway integration (JazzCash, EasyPaisa, Stripe), courier APIs (TCS, Leopards, M&P), inventory sync, and customer apps — built by Quetta engineers with PKR pricing. WhatsApp +92 319 2551606 for a quote.
The dirty truth about e-commerce in Pakistan: most stores launched in the last three years are dead. They sit at domain renewals, ghost-towns of broken Add to Cart buttons and abandoned product photos. The owners spent PKR 50,000 on a Shopify theme, ran some Facebook ads, took a handful of orders, and quietly stopped paying for hosting.
The reasons are predictable. Most Pakistani e-commerce projects fail because of one or more of these: terrible page speed (especially on 3G), no integration with the payment methods Pakistani customers actually use (JazzCash and EasyPaisa, not just credit cards), no real courier integration (so order fulfilment becomes a daily WhatsApp scramble), generic photography and copywriting (so customers cannot tell you apart from any other store), and zero SEO foundation (so paid ads are the only way to get traffic, which drains cash until you stop).
At CodeForge PK, we build e-commerce platforms that solve those exact problems. We are not the cheapest option. We are the option you wish you had picked first, instead of after the cheap option failed. Most of our e-commerce clients come to us after a previous failed attempt.
Best for: Clients who want full control, comfortable with WordPress, expect to grow to 5,000+ products, and want to avoid per-sale platform fees. Pros: Free to install, infinite customisation, no transaction fees from the platform itself, owns its own data, large plugin ecosystem. Cons: Requires self-managed hosting, security, and updates — though we handle this in our setup. Starting price: PKR 85,000 for a basic store; PKR 180,000 for a custom-designed mid-size store.
Best for: Non-technical owners, smaller catalogues (under 1,000 products), people who value setup simplicity over cost optimisation. Pros: Just works, no hosting headaches, beautiful themes available, excellent mobile apps for store management. Cons: Monthly subscription ($29-$299 USD/month), Shopify Payments not available in Pakistan (workaround via third-party gateways), transaction fees on every sale, limited backend customisation. Starting price: PKR 110,000 for Shopify setup, theme customisation, and configuration. Monthly fees are separate.
Best for: High-volume merchants, brands where page speed directly impacts conversion, and businesses where SEO is a primary acquisition channel. Pros: The fastest e-commerce sites in Pakistan are custom-built, sub-second load times even on 3G, perfect mobile performance, total design freedom. Cons: Highest upfront cost, requires technical maintenance, overkill for small catalogues. Starting price: PKR 500,000.
Our recommendation for most Quetta SMEs starting their first e-commerce site: WooCommerce with a custom design. You get professional appearance, full control of your data, low monthly costs (just hosting), and easy migration paths if you outgrow it.
If your e-commerce build does not include the following, it is incomplete:
Above 80% of Pakistani online orders come from mobile phones. Your site has to work on a 4-year-old Android over 3G. We test on real low-end devices, not just desktop emulators.
These are not optional in Pakistan. Half your customers prefer mobile wallet over card payments. Both must be one-tap checkout, not 'send us your screenshot'.
TCS, Leopards, M&P APIs connected so customers see shipping cost at checkout and tracking number arrives automatically. No manual data entry, no WhatsApp dispatch confusion.
Sales tax calculation, FBR-compliant invoice format, NTN display, and proper record-keeping for tax filing season. Most Pakistani e-commerce sites get this wrong.
Email and WhatsApp follow-ups for customers who added to cart but did not check out. Typically recovers 8-15% of lost revenue. Free win.
WhatsApp ordering, order confirmations via WhatsApp, customer service WhatsApp inbox. Pakistani customers prefer WhatsApp over email by a huge margin.
Customer reviews with verified-purchase badges. Photo uploads in reviews. Social proof is the single biggest conversion lift for Pakistani e-commerce.
HTTPS, secure session handling, no plain-text passwords, regular plugin updates. Pakistani e-commerce gets attacked regularly. We harden against the common vectors.
Google Analytics 4, Facebook Pixel, conversion tracking, funnel analysis. So you know what is working and what is not — not vibes-based marketing.
WooCommerce/Shopify basic
Most common
Premium custom build
Multi-vendor platform
A beautiful e-commerce store with zero search traffic is just an expensive Instagram bio. Every store we build is SEO-optimised from day one:
Basic WooCommerce or Shopify stores start at PKR 85,000 for setup, theme customisation, and basic product upload. Custom-designed e-commerce with JazzCash/EasyPaisa integration, courier APIs, and admin training runs PKR 180,000 to PKR 350,000. Custom Next.js storefronts and multi-vendor marketplaces start at PKR 500,000.
WooCommerce is best for full control, no per-sale fees, and clients who want WordPress familiarity. Shopify is best for non-technical owners who value plug-and-play simplicity and accept the monthly subscription plus transaction fees. Custom Next.js storefronts are for high-volume merchants where speed and SEO matter more than ease of editing. We help you decide on the discovery call.
Yes. JazzCash and EasyPaisa merchant integrations are standard on every e-commerce project we build. We also integrate Stripe (for international card payments), HBL Pay, Alfa Pay, and direct bank transfer with payment proof upload. All payment gateway fees are documented transparently before launch.
Yes. We have integrated all three major Pakistani courier APIs on multiple projects. Customers see real-time shipping costs at checkout, automated tracking numbers, status updates pushed back to your admin panel, and proof-of-delivery records. We can also integrate smaller couriers like BlueEx, Daewoo, and Pakistan Post if relevant to your business.
If your e-commerce volume justifies it, yes. Customer mobile apps (iOS and Android) typically add PKR 250,000 to a project and are worth it once your store crosses around 200 orders per month. Below that volume, a fast, mobile-optimised website usually serves better than a separate app.